Car wash - independent fuel retailers can clean up!
Historically, service stations were regarded as a place for motorists to refuel, check tyre pressure and maybe buy the odd snack. But this basic stereotype is now a thing of the past as retailers battle to keep abreast of new consumer trends and rising expectations. In recent years, many large forecourt networks and independent dealers have revised the traditional business model to become multifaceted operations that include sizeable grocery stores, cafés, post office services and electric vehicle charge points, in an effort to maintain that competitive edge.
This transformation has undoubtedly had a positive impact on the sites’ turnover and bottom-line profitability, but is there anything else that would help retailers attract new customers?
There is one important component missing from the upgrades listed above that has the potential to drive additional traffic, encourage customer loyalty and generate a welcome new revenue stream for the business – the fully-automated car wash.